BTM will bring together the business fraternity and the unparalleled tourism products and services. An unmatched range of sellers with varying tourism products of the region will participate in this mart. This B2B event has been carefully thought out and planned in such a way that sellers and potential buyers of services (companies working with VIP clients) have the opportunity to establish partnerships within the space of a single day or 2 days. The main aim is to expand the geography of sales of the exhibition’s participants and also to introduce players to new areas and services to which they previously did not have access.
B2B meetings are planned for setting up partnerships of companies selling products of West Bengal and buyers from rest of the country as well as with international buyers. Software driven automated business meetings has been planned between the companies so that the business prospect can find new horizon.
General Travel Fair has been planned at the Bengal Travel Mart 2018 so that general public can take part in BTM and they can be informed about the new products or development or govt. projects within the state. Thus promoting the within state tourist movements.
West Bengal aims to become a preferred tourism related investment destination by leveraging its unique geographical setting along with its various tourism-related assets. It will develop necessary infrastructure and promote tourism in an integrated manner which will not only bring in more investment and further the socio-economic goals of the Government, but also ensure that all these are in conformity with the relevant acts, rules and regulations relating to environmental protection.
Seminars for Knowledge Sharing:
We believe that the challenging topics selected for these events are crucial issues in the current agenda of most tourism organizations. By attending the Seminar on with contributions from various colleagues and practitioners, participants will learn how to enter tourism statistics into the system and how to use the various benchmarking tools to produce valuable market research reports.
This platform attracts high quality exhibitors to showcase their expertise and identify the thriving business opportunities in West Bengal. A few of the categories of beneficiaries are listed below -
As always EHTTOA will be happy to extent its dedicated team to the BTM management committee for help buyers from across tourism destinations getting a chance to meet with individual sellers through prior appointments. This is akin to a global strategy, which is executed by several major travel marts worldwide. Eastern Himalayan Travel and Tour Operators Association is likely to thank -
Mission Bengal Travel Mart